Author: thecodefactory

How to Avoid the Landfill

Freecycle for desks and chairs means landfill avoidance. We recently became “Freecyclers” after hearing about the website from a new friend of TheCodeFactory, and thought we would give it a try instead of taking our used desks and chairs to the landfill. What a great experience … we are loving it! For those of you who haven’t yet heard of Freecycle, here’s a quick rundown: if you have something you want to get rid of, Freecycle is the place to be. Much like Kijiji, you post an ad with the item you no longer need but the best part...

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Coworking Space – The Summer Workation

The first official day of summer is tomorrow, and we couldn’t be more excited. Sunshine, warm weather, barbeques, and of course the kids are finished with school for the year. While this all sounds so enjoyable, it’s also one of the most distracting times of the year. Working from home can be a challenge when the kids are home too, so how can you maximize your productivity? Take a coworking summer workation! Our coworking space provides you with everything you need to get some head-down work done for the day. Drop by for a day or two, or even...

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Questions From Entrepreneurs

Introduction I originally had the idea for TheCodeFactory back in March(ish) of 2007 and started this blog in June of that year. Over the weekend (11-June-2017) was the tenth-year anniversary of our blog. While it seems like a long journey and a lot of ground covered it has also gone by extremely quickly at the same time. Over the weekend I reviewed my day timers and notes over the past decade finding there were a number of recurring questions from conversations with new entrepreneurs. I have taken the time to review my notes, document them a bit and offer...

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Is Inbound Marketing the New Cold Call?

Last week we shared our thoughts on the question is cold calling dead? and we felt that the post deserved a follow up — Is inbound marketing the new cold call? Tony J Hughes wrote an interesting article here based on Graham Hawkins’ book The Future of the Sales Profession. The article touches on how salespeople are falling victim to the digital transformation. A whopping 75% of buyers prefer self service as opposed to dealing with a salesperson, and in my humble opinion that number will grow in the years to come. So what does that mean for the...

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Is Cold Calling Dead? (Or does it need a name change)

There’s a lot of debate surrounding the question is cold calling dead? What I personally believe is no, it’s not dead at all; it has just transformed with the times and gotten a lot smarter. Here’s why: The Original (OG) Cold Call Cold calling originated back in the day — I’m talking before the World Wide Web days — and for good reason. If you wanted sales for your business then you had to go out there and get them. This involved knocking on doors, drop in visits, and of course the cold hard phone call. You’d have your list of phone...

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Office Space for Rent in Ottawa

We have two private offices available soon that would be perfect for single use, or for a team of two people, possibly three people with a startup-friendly feel. Suite 304 will be available as of June 1, 2017, and Suite 407 is currently available. Both suites have large floor to ceiling windows that provide lots of natural light. As with all our Ottawa office rentals, both suites also include 24/7 access, 8 hours per month in our meeting rooms, and internet access. You will also have access to our shared lunch area, where we host our monthly pizza lunches...

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Small Business Loan

Starting up your small business is an exciting time, but it also comes with challenges. One of the biggest challenges is often finance. So what if you didn’t have to dive into your personal credit and you could apply for a small business loan online? BDC can provide you with financing of up to $100,000 all within a click of your mouse. You have the opportunity to get the financing you need to get your project going within two to five business days through the small business loan. Here’s what you need to know: Flexible and convenient 100% online...

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How Can Small Business Beat BIG Business

A flurry of recent stories in the media about BIG business has stirred my creative juices.  An article I read a while back in HBR titled “Are Americans Enamored with the Wrong Kinds of Entrepreneurs? “has also added much inspiration for this blog post. The HBR article went on to ask the following question: … entrepreneurs are held in high esteem even as big business is generally viewed with disdain. Why? Here are just a few articles on why BIG Business may be viewed with disdain: Bombardier unable to shake public anger over executive pay hikes ‘We do it because...

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